Contents page analysis - Voucher!

The voucher looks great on the contents page as it stands out and looks attractive. It is also promoting the magazine onto the internet, so it may get more publicity. I thought of putting a voucher onto my contents page after analysing existing magazine contents page which there i found a voucher, i thought it looked great on that page and made a possitive impact on the magazine. The voucher has all the information a respondant may need to activate the discount with the web address and the code they enter to get the discount when subscribing.